The programme
Our Services
You already have to worry about all of it. Let us take the revenue line off your plate. We manage the charters booked for your yacht, from listing to settlement, and you see one number a month.
Listing & positioning
Where the yacht sits in the market, at what rate and against which yachts. We work this out with you before the first enquiry comes in.
Marketing
A marketing plan built around the yacht. Social media, PR, digital campaigns and her own website, all run by our in-house team, with fresh photography and film that shows her at her best.
Placement
The listing placed across our catalogue, the broker network and the clients we already talk to, plus boat shows and the right events, so she is seen by the people who actually book.
Calendar & rates
Your own dates come first. Charter weeks are then priced to the season and the cruising ground, and filled around them.
Vetting & fixing
Enquiries qualified, guests vetted, contracts and deposits handled on standard charter terms. Every booking checked before it is confirmed.
The charter
Your crew runs her. We look after the client, the brief, preference sheets, the APA and the paperwork, from the first call to the last tender.
Settlement & reporting
We take the stress out of the numbers. Charter income, commissions and APA reconciled and paid, with one clear statement every month, plus a simple view of enquiries, conversions and marketing reach so you can see how she is building season on season.
Start to finish
How it works
- 01 The conversation Tell us about the yacht, her crew, where she cruises and the dates you’d like to keep for yourself. That is where we start.
- 02 The number A full comparison of her market, a realistic revenue forecast by season, and the rate we would list her at.
- 03 The listing Photography, film, specifications and brochure, placed across our catalogue, the broker network and our qualified client database.
- 04 The marketing A marketing plan tailored to the yacht. Social media, PR, photography, digital marketing, boat shows and her own website, all handled by our in-house team.
- 05 The bookings Enquiries, vetting, contracts, deposits, itinerary and APA. We manage the whole process, always around your own calendar.
- 06 The charter Your captain and crew run the yacht. We work closely with them on the client, the brief, preference sheets and provisioning, from the moment guests step aboard to the wave goodbye.
- 07 The report A statement every month covering charter income, commissions and APA, plus everything we track from social reach to enquiries and conversions, so you can see how she is building season on season.
The working Proof
Our managed fleet.
Four yachts run on this exact programme, in our own home water. Impulsive, Lumir, Sunset and Sea Raes are the standard we hold every owner’s calendar to. See what the revenue line looks like when the people selling the charter also answer for the yacht.
Talk to an owner
Your yacht, earning properly
Tell us the yacht, the waters she sits in and the weeks you are willing to give up. We come back with the forecast and the programme, plainly.